Hi! My name is Sara-Lena Probst
I’m here to help you master the digital music business.
For me, it’s all about getting the digital job done. So you can concentrate on what you love – music.
The philosophy that drives everything I do is: making digital work as easy and comfortable as possible for any stakeholder in the industry.
“Working with Sara-Lena is always productive and stimulating – she is a true partner to make visions come true.”
– Carsten Nicolai/ NOTON
“Sara-Lena maintained focus on what were my needs, listened carefully, and gave me great honest feedback and advice on all matters.”
– Jeheremy Alexander Characo/ Music Manager
I love working in different fields of the music industry because it enables me to keep a global view. Consequently, it shows me every day how interconnected and international the music business is.
My strongest passion is digital consulting. Equally supporting musicians during their release as well as helping music industry companies with business strategy. My goal is to give you ample input and leave you with more work than you’ve wished for.
“Sara-Lena is one of our most booked tutors. Her range of topics around communication, digital media and music business is super up to date and relevant and she is definitely an asset to our team – we are happy to have Sara-Lena on board!”
– Robert Witoschek/ Music Pool Berlin
In my consulting work, I focus on all digital areas of the music industry. That includes, for example, digital releases of albums or singles, where I help you factor in all important steps from day one until release day and beyond. What is more, another big factor in my work is strategy development. From major labels to small indie artists, my goal is to always bring a tailor-made approach to every meeting. Also, no client is ever the same, supporting the unique aspect of each project is a trademark of mine.
I love sharing my knowledge through webinars on Spotify or YouTube, for example. Music Pool Berlin, Kobra and Reeperbahn Festival are just some of the places I hold webinars. Certainly, supporting artists and being able to give back is a huge motivation for me. What is more, training music industry personnel on eye level is really inspiring for me. You can book me for custom-made webinars about your digital music industry topic of choice!
BlackbirdPunk Webinars On-Demand!
Selection of Service Areas
- Search Engine Optimisation of Websites
- YouTube Channel Management
- Streaming Management
- Playlist Marketing
- WordPress Website Building
- Content Creation
- Social Media Management
- Data Analytics
- Single/ Album Release Planning
- Social Media Advertising
Want to work with me? Hit me up with a mail for an informal chat: firstname.lastname@example.org
All about Music and its Business
The Difference Between Storytelling And Branding
Finding the difference between Storytelling and Branding is the first step towards a succesfull digital marketing campaign. Read On!Read More
Free eBook – 3 Steps To A Better Online Strategy
The BlackbirdPunk eBook is here and will help you master the fundaments of any online strategy. Read On!Read More
Learning How To Learn
Learning how to learn sounds easy. However it is the one task that will get you through all incarnations of the music industry. Read On!Read More
Audio branding for musicians
Audio branding is the way you can connect your fans subconsciously with your music and gear towards success. Read On!Read More