BlackbirdPunk
Digital Consulting – Sara-Lena Probst
A digital agency here to help the music industry master the digital transformation.
It’s all about getting the digital job done. So you can concentrate on what you love – music.
In my consulting work, I focus on all digital areas of the music industry. Each client gets a proper and uniquely fitted project. By acknowledging the singularity of every music adventure I ensure the best outcome for my clients.
Areas I consult in as well as manually work:
SEO_YouTube Management_Streaming Mgmt._WordPress_Copywriting_Content Creation_Social Media Mgmt._Community Mgmt_Data Analytics
Since the corona pandemic hit us, all my workshops are now webinars. I love sharing my knowledge in webinars for all things digital music industry like Spotify or YouTube. Music Pool Berlin, Kobra and Reeperbahn Festival are just some of the places I hold webinars.
In my webinars, I strongly focus on each set of participants. Up on my priority list is to ensure all attendees feel safe in terms of their knowledge base as well as their personal expression (i.e. gender identity).
I proudly represent NOTON as the record label manager. In my daily work, I oversee the production and release of new music by Alva Noto and more. Neat coordination with distributors both physical and digital ensure the best release strategy.
Also, I handle all label accounting and work closely with the bookkeeper. Licensing is of course a part of my job. As well as the overseeing of the new label own webshop.
“Working with Sara-Lena is always productive and stimulating – she is a true partner to make visions come true.”
Carsten Nicolai/ NOTON
“Sara-Lena is one of our most booked tutors. Her range of topics around communication, digital media and music business is super up to date and relevant and she is definitely an asset to our team – we are happy to have Sara-Lena on board!”
Robert Witoschek/ Music Pool Berlin
I have been known Sara-Lena since 2020 when she took over the managing of NOTON. It’s my pleasure to assert that she is a reliable and qualified team player, who confidently addresses challenges. During our collaboration, she has showcased an admirable work ethic, as well as dedication and determination to deliver the work in a timely manner.
Maria Orciuoli/ Founder of KO-HUM/ PR& Marketing Manager at NOTON
During mentorship with Sara-Lena she maintained focus on what were my needs, listened carefully, and gave me great honest feedback and advice on all matters.
Jeheremy Alexander Characo/ Music Manager
Contact Me!
The philosophy that drives everything I do is: making digital work as easy and comfortable as possible for any stakeholder in the industry.
I design tailor-made projects for every client. Long years in the music industry enable me to pursuit even the hardest of challenges in order to deliver the best possible results.
Hit me up for a personal and informal chat!
Mobile: 0049 152094 68 523
Mail: contact@blackbirdpunk.com
BlackbirdPunk Blog
All About Music And Its Business
Music Release Timeline
Music release timeline – a life safer for anyone planning a single or album. For once, you can keep a clear mind when in the midst of release craziness. Read On!
Elevator Pitch – Why Every Musician Should Have One
An elevator pitch can help you a great deal. No matter if it’s for networking or business talks. Have an elevator pitch ready at all times! Read On
Spotify’s Fan Study – What It Can Do For You And What Not
Spotify’s Fan Study can be a great gateway into data analytics for musicians just starting out. It won’t wow any industry experts though. Curious why? Read On!
Data Storytelling For Musicians
Data storytelling is so much for than figuring out data analytics. It can be your way to success. How? Read On!
3 Things About Direct Metal Mastering For Vinyl
Direct Metal Mastering can be a real alternative when you are producing vinyl records. Direct Metal Mastering can deliver a much more defined sound. Read On!
What On Earth Are NFTs?
NFTs are new kids on the block. Why is this cryptocurrency important for the music industry? Read On!
Digital Sales Funnel Explained For Your Music Project
A Digital Sales Funnel can be a great way of converting social media fans into real-life super-fans. Read On!
Spotify Stream On – Everything You Need To Know About Spotify’s New Announcements
Spotify Stream On briefing has brought many new features and possibilities for creators. Read On!
Facebook Ads For Musicians – Tricks To Make Your Life Easier
Facebook ads for musicians can be a vital part of your digital strategy. Here are some tips on how to get the most out of running ads on the social media platform. Read On!
3 Spotify Myths Busted
Spotify myths are hard to come by. For once, they sound so easy. Just one trick and all things are good on Spotify, right? Read On!
How To Structure Video Ideas Around Your Music Release
How to structure video ideas around your music release is a question I get very often. Make sure to think outside the box and Read On!
How To Boost Your Online Self-Confidence As A Musician
Online self-esteem looks so easy. Just post pretty pictures of yourself and write witty descriptions. However, the reality for most couldn’t be farther from it. Read On!
3 Frequently Asked Questions About YouTube
There are so many frequently asked questions about YouTube. Here are 3 that I hear most often. Read On!
PageSpeed Insights vs. Lighthouse Explained
PageSpeed Insights vs. Lighthouse is a common question for most people. What tool should you use, PageSpeed or Lighthouse? Read On!
Spotify Followers 2021 – UPDATE!
Spotify followers 2021 is as important as it was last year. However, there are some updates that you can implement for more Spotify followers! Read On!